Pioneer Sphera is bringing Dolby Atmos in cars to the people
TL;DR
Pioneer Sphera is an aftermarket in-dash receiver that brings Dolby Atmos audio to cars via Apple CarPlay, requiring only four speakers for an immersive experience, making it accessible beyond luxury vehicles.
I fully believe that once someone hears Dolby Atmos music in their car, they won't want anything else. The sonic envelopment turns your car cabin into an immersive, engaging experience. Every time I hear a demo - be it in a Rivian, Cadillac, or Mercedes - it leaves me energized and excited. But up to this point, Dolby Atmos has only been available in luxury vehicles that have a whole array of speakers.
Pioneer is changing that with the Sphera, an aftermarket in-dash receiver with a 10.1-inch capacitive screen that enables Dolby Atmos playback in Apple CarPlay. And it works with as few as four speakers installed in your car, creating the At …