Bluesky pitches new features at disgruntled Threads users

A screenshot of a pinned post on Bluesky.
The Bluesky app will now let users pin posts to the top of their profiles. | Image: Bluesky

Bluesky will now let you pin posts, apply language filters, and customize fonts and text sizes. The decentralized short posting platform announced these and other new features via the Threads account it created yesterday, seizing the chance to promote its superiority — “we’re not owned by a billionaire” — to increasingly frustrated users of its Meta rival.

Complaints from Threads users have spiked in recent days following a flood of engagement bait posts being promoted to people’s feeds and reports of overly sensitive or inaccurate moderation causing accounts to be deleted or restricted. Threads boss Adam Mosseri said these issues are being looked into, but the chaos has presented Bluesky with a ripe opportunity to persuade Threads users...

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