Meta is building a smart TV — in VR
TL;DR
Meta's Horizon TV app mimics a smart TV interface but runs on Meta Quest VR headsets, aiming to attract users to virtual reality entertainment.
This is Lowpass by Janko Roettgers, a newsletter on the ever-evolving intersection of tech and entertainment, syndicated just for The Verge subscribers once a week.
Big hero images highlighting select TV shows and movies, a row of app icons, a bunch of additional content recommendations: At first glance, Meta's new Horizon TV app looks a lot like the homescreen of your typical smart TV. Something Samsung, Google, or Amazon would ship on their devices.
Except Horizon TV isn't running on a TV or streaming stick, but on the company's Meta Quest headsets. Unveiled at Meta Connect last month, the app is a big part of Meta's push to attract olde …