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McDonald’s is struggling to hold on to its low-income customers - The Washington Post

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TL;DR

McDonald's faces challenges retaining low-income customers despite rising sales, as the CEO expects reduced spending from this group. The company is emphasizing value to boost performance in a tough economic environment.

  1. McDonald’s is struggling to hold on to its low-income customers  The Washington Post
  2. McDonald's stock rises as US sales top forecasts, company continues value push amid 'challenging environment'  Yahoo Finance
  3. McDonald's sales rise, but CEO expects low-income diners to spend less into next year  CNBC
  4. McDonald's boosts third quarter sales by emphasizing value but warns customers remain pressured  abcnews.go.com
  5. McDonald's earnings show low-income customers struggling  qz.com

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