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    Automakers largely sit out 2026 Super Bowl advertising amid industry uncertainty - CNBC

    AI Summary1 min read

    TL;DR

    Automakers are mostly avoiding 2026 Super Bowl ads due to industry uncertainty, with Toyota being a notable exception by promoting its new RAV4 and athletes.

    1. Automakers largely sit out 2026 Super Bowl advertising amid industry uncertainty  CNBC
    2. Toyota Showcases All-New 2026 RAV4 and Team Toyota Athletes in Super Bowl LX  Toyota USA Newsroom
    3. Toyota, Volkswagen and GM Super Bowl ads spark huge buzz  USA Today
    4. Our Spotter's Guide to Cars and Car Ads You'll See During Super Bowl LX  Car and Driver
    5. Toyota’s Super Bowl LX ads remind us why the journey still matters  WOODTV.com

    Saturday, February 7, 2026 1:00 PM

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