Bodhi Tree Multimedia launches AI-driven innovation ‘CastMatch’ [Media & Entertainment]
AI Summary1 min read
TL;DR
Bodhi Tree Multimedia introduces 'CastMatch', an AI-driven innovation for its B2B content production business, focusing on TV, digital, and regional content across three verticals.
Tags
TV Broadcasting & Software ProductionMedia & EntertainmentAICastMatchBodhi Tree MultimediaContent Production
The company's business model is B2B, wherein the primary business activity includes content production for television, films and digital platforms. It has been in the forefront of creating differentiated and edgy content through its distinct line-up of shows. Its business activities operate in 3 verticals at present: TV - Hindi GEC (General Entertainment Channels), Digital Content (OTT), and Regional content in multiple languages.